Role & Approval Checklist

Objective: Kill vagueness. Every hire must be a strategic revenue lever — not a vanity headcount.

🧠 Anchor the Role to a Business-Critical Outcome

“If this role doesn’t move pipeline, product, or profit — kill it.”

• Identify the core function:

• 💰 Drive revenue (Sales, Marketing)

• ⚙️ Accelerate execution (Product, Ops)

• 🛡️ Reduce cost or exposure (Finance, Legal, HR)

• Lock in one measurable metric this hire will own:

→ MRR, CAC, LTV, churn, activation rate, ticket resolution speed

🚫 No “nice to haves.” Every role is a growth vector or it’s a liability.

📊 Build a 0.01% Role Scorecard (Use the Template)

Most job descriptions are filler. This is your mission brief.

Include:

• 🎯 Mission Statement

1-line “why” the role exists

→ “Own LATAM inbound and scale to 10K leads/month.”

• 📈 30/60/90 Outcomes